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If you’re an employer not offering staffers solid opportunities for professional development, you may want to do some rethinking. Eighty-seven percent of millennials say such workplace offerings are important to them, since they identify their jobs as opportunities to learn and grow. In the same 2016 Gallup study, 59 percent call such development an “extremely […]

A toll-free vanity number gives your small business an established presence, increases its net worth, maximizes advertising ROI and, most importantly, increases consumers’ trust in your brand. The numerous benefits of a vanity number make the small investment well worth the cost, and over time you’ll find it essentially pays for itself. A toll-free number […]

Companies today are spending a larger portion of their marketing budget on online advertising, taking advantage of social media and the increasing number of internet users. From content marketing to email marketing campaigns, brands have found numerous ways to reach consumers and spread their messages across the web. While these efforts are worth making, it’s important that […]

You recently moved into a brand new house. It was custom built just for you and you were a part of the entire process from the original design to choosing paint colors. But now that you’ve moved in, the work isn’t over. You’ll have to keep up with maintenance, cleaning and all of the other […]

Have you ever wondered what really happens when you dial 867-5309? Made popular by Tommy Tutone’s 1980s hit, pranksters and curious people around the world continue to call this number to see just who will pick up the phone. It turns out, depending on the area code, these numbers belong to businesses and normal people […]

With 2016 well underway, the social media strategy you set at the beginning of the year is hopefully doing its job. But social media isn’t just a set-it-and-forget-it plan. You need to stay up to date on the latest trends and engage with your audience to grow your business. Now is the time to give […]

Did you know that stories of bad customer service reach more than twice as many ears as those of good customer service? When word of mouth has that much power, your company’s reputation is in the hands of the customer. So how do you make sure your customers always receive stellar service? You create a […]

Do you know how effective your online ads are? What if you could use Facebook ads to attract customers to your brick-and-mortar store? Well now you can. Facebook ads can now use people’s phone location services to track when people walk into your store after seeing an ad. These new Local Awareness ads will now […]

Jeni Britton Bauer is an award-winning cookbook author, but that’s not where she got her start. Before she turned her talents to ice cream, she wanted to make perfume. She spent her days mixing up perfume concoctions like Birch & Marshmallow and Wildberry Lavender before stumbling upon her first ice cream experiment. Bauer mixed cayenne […]