What is a Super Affiliate?

by: blog-editor2 , January 11, 2011

As the name suggests a "super affiliate" is a high performing affiliate who has a reputation for generating a superior amount of business.

While affiliate marketing programs have boomed in the last few years, many companies have also had a rude wake up call. Building an affiliate network can be extremely profitable and add the leverage and volume you need to take your business to new highs; however, as with any other form of marketing, if it is not done right, it can be very disappointing and time consuming.

Despite affiliate and partner programs being all about volume, the one major differentiating factor between those that are succeeding and those that have failed is the attention to quality. Anyone can set up an affiliate program overnight and even amass hundreds of affiliates and publishers in an incredibly short period of time. However, if the right system is not in place and the affiliate publishers who are supposed to be out actually promoting the product or service are inexperienced, then you may find you are spending all of your time fielding questions and messing with fraudulent commissions, and in the end, you could make less money than if you just did it all yourself.

However, armed with an effective and reputable affiliate marketing network and platform, you will find it is much easier to attract super affiliates who have proven they can produce and need little or no hand holding. Simply give them the tools and let the revenues start rolling in. Commission Junction has emerged as the leader in affiliate marketing platforms, maintaining a reputation for quality and high rolling advertisers and publishers. To be considered at a "super affiliate" level with CJ, which it calls a "CJ Performer," you must have earned at least $10,000 per month for the last three months through its system. That may not sound like a lot, but with an army of super affiliates promoting for you, you can be sure that your affiliate program will be a success.

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