Know Before You Pin: #Pinterest a Copyright Catastrophe Waiting to Happen?

by: Custom Toll Free , May 4, 2012

Hot new social network and virtual pin board, Pinterest has been creating a buzz across the blogosphere but it isn’t all good news!
First it was complaints about Pinterest switching out user links with its own affiliate links to directly generate revenues from users’ hard work and marketing budgets. Now there is a storm brewing over copyright infringement.
Lawyers across the country are heatedly debating whether the site should be liable for infringement issues involving copied content posted by users. New features incorporated into the site are designed to ensure credit is given to the sources of content such as YouTube videos and images from Flickr.

 

However, professionals are arguing that just because they are crediting the creator is doesn’t mean they have the right to use and for Pinterest to allow the content to be published on the network. Valid points and clearly a big concern for entrepreneurs working so hard to develop original content to stay ahead of Google’s SEO changes and crack down on spun text, content and link farms. Some may be happy to get the extra attention and visibility, though others not so much.
The bottom line for business owners and online marketing is that Pinterest does hold potential for generating new business depending on the niche you are in but focusing on original content, especially pictures and videos is going to become increasingly important, very quickly.
Summer is coming and it is the perfect opportunity for entrepreneurs to get out and stock up on original photos and videos for improving SEO and consumer experience as well as standing out from the crowd.
Sign up to get your Pinterest invite if you don’t have one yet but keep on working on developing your presence on other platforms like Google+. Most importantly make sure to include your vanity number in all of your marketing so that you aren’t relying on links alone which may not just be getting switched out by Pinterest but article marketing sites and other bloggers too.


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