If your company’s toll-free number isn’t enabled for text messaging, you could be missing out on an important channel for customer communications — especially millennial communications. As of 2015, a whopping 189 trillion text messages were being sent worldwide each year, with 97 percent of smartphone users in the U.S. using texts regularly — making […]

Perhaps you’ve been running a successful “solopreneurship” for years, making a good living, but working your hind end off because you’re responsible for all tasks involved. If that sounds familiar, you’re far from alone. Some 23 million firms are classified as “non-employers,” a category making up 80.4 percent of all firms in the U.S. That […]

Marketing industry analysts say chatbots are the new apps, and this year the talkative online tools are slated to make big inroads into increasing efficiency within customer service functions. More than 30,000 branded chatbots hit the market last year, reports industry news site Venture Beat, and this year the tools are expected to become far more […]

Hiring a business coach can go a long way toward helping you recognize the gaps in your business strategy and solve workplace issues. That said, finding a coach you can trust who clicks with your personality, fosters a working partnership, has expertise in your specific needs and is effective in helping you reach your goals can […]