As a small business owner, you are pulled in many different directions, you are wearing multiple hats each day, and you are trying to make money. However, what if we told you that you are losing money if your business isn’t embracing the digital age? What does this even mean? Your business should have at least these three things: a fully operational website, an attractive and reputable brand, active social media presence, and a vanity toll free number.
First let’s discuss the ways to realistically accomplish the online portion while still having time to run your business. Remember, once you’ve defined your brand you can move forward into updating your web offering and utilizing your social networks.
Updating your web offering: