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In an effort to spur more marketing and more usage of the social network for business, Facebook has followed the recent lead of search giants, Google and Bing, in sharing with brand owners what they need to do to increase advertising effectiveness.
After a month of comparing the results of various brands on Facebook, the social platform has determined businesses aren't pitching themselves hard enough, contrary to what many "gurus" have been saying.
Not seeing the results you expected and hoped for from your Internet advertising?
Here are five reasons your online advertising could be failing:
1. You Are Not Doing Enough
Many entrepreneurs and small businesses simply aren’t doing enough. Not enough blogging, too few social posts, running too few PPC ads to get the clicks and traffic needed. Maybe all that is needed is turning up the volume a little.
Facebook and Microsoft are teaming up to take on search giant, Google. What does this mean for your marketing and branding efforts?
News from Microsoft reveals the roll out of changes to its Bing search engine to include Facebook results in a challenge to Google's search dominance. How important is this and will this affect marketing efforts? What do businesses and entrepreneurs need to change now?
Call it heaven for startups. This entrepreneur-ship is going to enable small businesses to make big waves in no time.
Entrepreneurs armed with premium vanity numbers will soon be able to incubate their startups in the most conducive atmosphere ever created, enjoying all the benefits of Silicon Valley without the price tag.
Hot new social network and virtual pin board, Pinterest has been creating a buzz across the blogosphere but it isn't all good news!
First it was complaints about Pinterest switching out user links with its own affiliate links to directly generate revenues from users' hard work and marketing budgets. Now there is a storm brewing over copyright infringement.
Whether the mothers in your life are running global Internet market campaigns, harassing you to stop working so much or backpacking their way through their bucket list you'll find one of these great 2012 gift ideas the perfect fit this Mothers' Day.
Businesses forging new marketing plans to keep up with emerging trends have bench-marked their successes by how well they perform on Google for years. Though could Google's failure to outdo Facebook be the end of the Internet giant?
Not likely. Novices may like to post blog comments making fun of Google's inability to beat Facebook's user numbers when it comes to social media, though it is unlikely any of them are worth anywhere near what Google's founders are today.
Is your toll free number safe? With toll free numbers being one of the most important tools for any business and perhaps the most valuable branding element, companies simply can't afford to jeopardize their security and continuity.
Imagine after building a huge amount of equity in a brand and toll free number over several years only to lose the number to the competition who can instantly capitalize on all of your hard work...not to mention the resources you invested. It can happen and it has even happened to government agencies.
A vanity toll free number is simply a toll free number that spells out a word or two. Instead of 1-800-639-2277, a customer might call a car dealership at 1-800-NEW-CARS.
New social media site Pinterest has been cultivating a lot of buzz in the blogosphere lately but is it really worth diverting your marketing budget for, especially compared to your business phone numbers?
There is a lot of hype about Pinterest on the web, so what's the real deal? Is it right for your business or just another well publicized distraction?
