Despite dire predictions that phone directories might cease to exist with the advent of the Internet, they still remain a popular and profitable enterprise today. People tend to use phone directories when they are looking for specific products/services that are offered in their area. For example: if someone is looking for an auto repair shop, trying to find local information using search engines might yield a number of results, but some of the companies listed will inevitably be located in another state or even another country. Because many customers prefer to do business locally, advertising in local phone directories using your 800 vanity number can yield a lot of benefits.
So you've decided to take advantage of the great power of having an 800 number, but how do you choose the optimal number for your business? How do you make the most out of the use of your new toll free number? One of the most important factors to consider is keeping your toll free number simple. While having an 800 number lends credibility and offers a range of great options for improving your operations, one of the greatest benefits of toll free numbers is providing your customers with an easy to remember way to contact your company. You normally only have seconds to imprint your contact information into the minds of your prospects. No doubt at some point you have heard a radio commercial or seen a TV ad that interested you, but you just couldn't write the number down in time. It doesn't matter how great your product or service is, if your customers cannot contact you, you will not realize revenue from your marketing budget and could soon find your company going out of business.
The statistics have shown how a good 800 vanity number can deliver double digit increases in response rates and closing ratios, and clearly the credibility and branding advantages are priceless. But what makes a good 800 vanity number?
