1. You Have To Squeeze In Lots Of Keywords

When it comes to Internet advertising and SEO, squeezing in more keywords will not always help you attract more traffic and gain higher search engine rankings. Keyword stuffing will not only make your content unappealing and possibly have Google downgrade your rankings but many sites you may want to post to cap keyword density at 2%.

2. You Need Masses Of Incoming Links

Back links to your website from advertising, article directories and blog commenting can help if they are from high quality related sites. Though don’t get caught up in endless blog spamming, forum posting and junk link exchanges, the search engines spend millions on sifting out the junk and they will see right through it.

3. Affiliate Marketing Doesn’t Really Pay Off

On the contrary, today’s savviest entrepreneurs are making millions every month from affiliate marketing. Just choose your products, services and the companies you work with well and have realistic expectations. For example, you probably know ten companies or other entrepreneurs who could use an 800 number right now and you could really earn a commission on each one of them if they acquire them through your site!

4. Vanity Numbers Are Just For Vanity

This myth is almost laughable. Yet, surely they can make a great present for a vain friend or partner. When it comes to business, vanity numbers have proven themselves to improve advertising response rates again and again.

5. Blogs Are Out Of Date

Blogs out of date as an advertising medium? Well you are reading this one right? Plus just look at Mashable with 40 million views a month or other SMEs whose blogs bring in thousands of visitors a day. What could you do with that traffic?

6. You Need A Website

This may have been true ten years ago but you don’t have to have a website to make money online anymore. In fact many companies are burning theirs and doing everything via their blogs or just advertising through social media networks today.

7. Social Media Users Don’t Want To Be Bothered By You

Quite the contrary. One poll showed 67% of Twitter users saying they were open to having their questions answered by businesses. Just look at some of the massive followings other companies in your industry have amassed from social media advertising. Wake up, you are missing out!

8. It’s Always Cheaper To Do It Yourself

Of course if you are on a shoe string budget there may be some elements of your online advertising you can do at the beginning, but you will find it much better to outsource it. The same goes for social media marketing and building a website. Once you count the time you put in, investing in new programs and software, learning them and the lost time in getting to market you may think twice.