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Partner Programs Blog

May 6th, 2013

Can you use Google+ communities for increase affiliate marketing results and revenues?

Savvy and successful affiliate marketers don’t just allow or place affiliate ads on their sites and blogs; they push it through blogging with text links, emails, and social networks for maximum revenues.

Many affiliate marketers may have already jumped on this train and be leveraging Twitter and Facebook to get more out of their affiliate partnerships. However, those who really want to realize the full potential of partner programs ought to be capitalizing on Google+ too.

There is little question that G+ is now respected as being the better platform for doing real business, especially when it comes to B2B marketing and networking.

Google+ also seems logically better for ranking better on Google and placement in search results.

Google profiles and posts can be found in searches, makes brands more trusted by Google, and we all know the search giant loves fresh content, social activity, not to mention the type of credibility a G+ profile can add.

In December Google rolled out communities which are much like Facebook groups. For businesses it is a way to build a community of likeminded individuals and companies that are prime prospects.

Because it’s easier to master serving a smaller niche group for new startups and products, communities can enhance the ability to influence and generate more real conversions among those that are already interested in your field rather than a broad ‘throw it at the wall and see what sticks’ mentality.

Using Google+ makes sharing you and your content and products easier, creating more visibility and driving more web traffic. However, in general a tighter, private community also makes members more comfortable in sharing and interactions more genuine, deep, and valuable.

Combining social extensions with Google Adwords has also been proven to increase advertising effectiveness through a five to ten lift in clicks.

Applied to affiliate marketing brands can leverage Google+ communities by:

·         Commenting on other people’s posts

·         Posting links to your blogs

·         Offering really valuable content

·         Interacting and using as customer service platform

·         Asking and answering questions

·         Using hangouts to connect face-to-face; build likability, connectedness and momentum

·         Sprinkle in promotional posts for affiliate products, but remember you are referring not selling


April 29th, 2013

Are you giving the competition the edge by missing out on the best affiliate marketing product of 2013?

Advertising affiliate products and services has been established as one of the best ways for all businesses and entrepreneurs with an online presence to increase revenues, lift the value of each visitor and customer, improve ROI, and drive up net profits. However, there is a huge difference in results depending on which affiliate marketing programs are engaged in and which products are promoted.

So what makes a hot, profitable, and highly successful affiliate marketing promotion?

It needs to be a product or service that is in high demand, simple, and fast to acquire and come with the right tools to effectively promote it for maximum results and ROI.

Looking at the world today it is clear that startups are trending. Everyone is starting a business or launching a business idea or service of their own in some form or fashion. Whether the economy gets better or worse this is definitely a trend expected to continue to grow too.

A few startup statistics…

·         TechCrunch reports U.S. companies raised $6 billion in 752 VC funded deals in Q1 2013

·         The Huffington Post reveals “new firm creation in the U.S. hit a 14 year high during the great recession”

·         Almost 500,000 startups were launched in the UK in 2012 per Startup Britain

·         Per the FL Dept. of State almost 400,000 new entities were registered last year alone

Note that this has been during some of the toughest and most uncertain times we’ve ever faced. Now that most of the clouds have been removed 2013 and beyond is shaping up to be an incredible time for new business launches.

All of these new companies can benefit and should have vanity numbers or numerous batches of toll free phone numbers for increasing visibility, credibility, advertising effectiveness, and improving communications. Now this demand for premium business phone numbers can be leveraged through affiliate marketing programs.

This only leaves the question of who to partner with to offer them. Look for a partner that is established, has credibility in the telecommunications industry, and has made a significant investment in their affiliate marketing program. Choose a partner program that offers a substantial suite of marketing materials and tools like sticky widgets to increase conversions and ROI.

Find out more about Custom Toll Free’s affiliate marketing programs here…


April 22nd, 2013

Everyone wants more money coming in, but the truly successful constantly look for ways to rocket revenues with the maximum possible ROI, and more importantly focus on net profit, not just gross revenue.

Leverage is key to this. It can mean leveraging what you already have for maximum benefit as well as leveraging what others have to achieve more with less, in less time, with less effort.

Love or hate Facebook, Mark Zuckerberg certainly pulled a coup by leveraging Google to launch the new ‘Facebook Phone’ on android rather than developing their own.

It’s common knowledge that cultivating strategic partners and promoting affiliate products can be great ways to raise visibility quickly and increase revenues, but many underestimate just how valuable select partner programs can be.

Adding more options for web visitors can both dramatically increase the value of each prospect and also widen the net, helping to draw in a broader customer base for compounded increases in gross revenues.

However, there is a huge difference inventing, crafting, and promoting your own products and taking advantage of existing ones through partner programs.

Advertising an affiliate product on your website or blog can be a great way to expand product lines and services without having to invest heavily in invention, development or manufacturing.

Not only does this slash expenses and rocket net profit on each unit shipped and overall, but the right picks mean eliminating all of the trial and error of testing the unknown.

A great example is toll free numbers. You could come up with your own fabulous new invention like a bacon baking alarm clock, splurge an enormous amount on research, development, testing and marketing, educating consumers and hope it is a hit, or at least returns your investment.

Or you could look into partner programs offered by leading toll free service providers. Toll free numbers are already proven to work, are in high demand and the best affiliate programs offer a huge amount of support including ads and tools that have already been tried and tested.

Do the math and it isn’t hard to see where great revenues can be complimented by a boost to real net profits too.

You could be banking on affiliate commissions tomorrow and stacking more figures on the bottom line. It’s unlikely there is anything else you can do today that will yield bigger results and put more actual dollars in your pocket than putting this into action right now, and we aren’t talking bitcoin either…


April 15th, 2013

 

Are you wired into the most profitable affiliate marketing strategies for 2013 and beyond?

A new Forrester research report forecasts affiliate marketing will rise to $4.5 billion within the next thirty-six months. The question is whether your enterprise is getting the most out of it and which strategies will yield the best results in coming months?

The first consideration for any company involved in affiliate marketing in any form going forward has to be quality. The industry has suffered from its cheap side in the past but has proven to be incredibly profitable for those doing it well. Whether pushing your own products or looking for new ones to promote, put this at the top of your priorities.

Forget just looking to make the next dollar in commissions. Look for strategies and products that have the power and ability to raise the performance of the entire operation from increasing traffic and time on page to building loyalty with value.

Recognize that the savviest affiliate marketers are no longer just running ads on their sites and blogs. Last year’s AffStat report shows 60% using social to move traffic, just behind search. Don’t forget email either.

Don’t just expand in today’s comfort zone either; go global. Emerging markets data suggests the next decade will see foreign cities like Moscow and Bangalore making up almost 50% of worldwide economic growth. Shop.org projects retail as the fastest growing segment of mobile commerce, anticipating it will hit $25 billion by 2017. Use Google tools like Google Advertiser and Google Market Finder to pinpoint the best overseas markets for expanding your affiliate network.

Obviously we are in a new era of mobile everything and those that want the maximum ROI on time and effort invested are wise to look to promoting products and services that are mobile related.

Toll free services make an ideal match in this respect and even more so when you look at the pace of new startups and startling number of individuals that are dropping out of the conventional workforce, bringing an end to the industrial era to usher in an entrepreneurial phase of rapid business growth.


April 8th, 2013

 

Legal marketing is a ballooning business niche and savvy marketing services are preparing to cash in on it with 800 numbers

The National Law Journal reports law firms are preparing to take advantage of current fiscal woes and predicting a boom in more work from clients.

The latest data shows the economy growing at less than half a percent last year; putting us on the verge of another recession. So while entrepreneurs might be pushing ahead with new business ideas and finding innovative ways to capitalize on the market, there is bound to be plenty of business for attorneys. From local law enforcement stepping up to funnel more individuals into the prison system to fuel revenues for state and local governments, legal marketing could be one of the biggest profit centers over the next decade.

Law firms are going to be bulking up for big business over the next few years but they need 800 vanity numbers if they are to stand any hope of gaining decent market share and dominating their local markets, so serve them up.

Between the rise of prominent lawyer referral services and new ABA rules requiring lawyers to get up to date on technology as a part of their duties as members of the American Bar Association, making use of toll free services is no longer an option for law firms; it’s a must.

Marketing agencies can cash in on the huge surge in need for 800 numbers by legal services to by adding them to their affiliate product line up, bundling them with their services, or even perhaps finding sweet spots where there are gaps in the market and mimicking winning branding and advertising campaigns like the famous “1800-411-PAIN” jingle. 


April 1st, 2013

 

How can your business better reach a worldwide audience of targeted customers? More importantly, what are the best tools for maximizing your prospect pool and ROI for global marketing?

1. Facebook?

Despite the criticisms of it, with over half of the world’s Internet users on Facebook there are few other platforms for reaching as wide a spectrum of prospects for global marketing than this social giant. However, there is no doubt that Google+ is quickly becoming the preferred social network for those serious about business networking. So don’t forget to build your following here too.

2. Google’s Global Advertiser

Those interested in global marketing for new brands and that need visibility and traffic fast could find Google’s Global Advertiser and Global Market Finder just what they have been dreaming of. Use these tools to find new markets, translate keywords and ads, and pinpoint the best locations to hone your new campaigns.

3. Toll Free Services

By using toll free services small businesses can leverage the best and most affordable talent on the planet while increasing brand visibility and maximizing marketing ROI. Choose wordspell vanity numbers for targeting English speaking nations and numeric vanities for global marketing and reach in any language, and funnel them to your outsourced call center staff.

4. Affiliate Networks

Entrepreneurs and businesses around the world already have large local following and opt-in lists that can be leveraged by savvy small businesses that take a moment to build their own affiliate networks.

Why not recruit an international army of global marketing pros to advertise and promote on your behalf and only fork out on a performance basis when deals and dollars are already coming in?

This is the optimal solution for those that want to take their businesses ideas worldwide, do it fast and manage it on a tight budget for incredible returns.


March 25th, 2013

 

What affiliate marketing products hold the most value for your company?

Affiliate marketing continues to grow in popularity and necessity, but the affiliate products and services an entity chooses to promote can make all the difference in results. Savvy entrepreneurs and business owners recognize that these choices not only affect the income potential from their affiliate marketing efforts but the bottom line potential of their entire operation.

So whether your web assets are solely designed to capitalize on affiliate marketing opportunities or they are just a way to monetize and add to revenue and value, do you know what should you be looking for in an affiliate program?

Perhaps chief of all is finding high demand products that are applicable to your current traffic. This can increase the potential revenues and can be a great way to increase your value and attraction to both new prospects and past customers.

Given the main idea of engaging in affiliate marketing is to seamlessly and easily add additional income without a lot of time or money invested, it is clearly wise to select partner products that convert easily. This means those that come with the tools to do the work for you, speed and dollar range.

The most profitable affiliate marketers also realize that this isn’t just about adding a variety of verticals that can produce all by themselves, but selecting the products and services that can actually improve their entire business. An affiliate product that truly compliments your business can make everything you do more successful, make your business look good, and increase return traffic and sharing.

Custom Toll Free’s affiliate partner program offers a robust suite of sticky widgets, search tools, and marketing pieces that are easy to plug in and play for high conversion rates and improving the performance of websites, blogs and social.

Find out if toll free numbers could be the affiliate marketing product you have been looking for here…


March 18th, 2013

Where can profitable guest blogging opportunities be found today?

The power of and need for guest blogging is only growing for businesses of all types. This is becoming more critical every day as the battle for top Google rankings and the most traffic heats up, and search engines get tougher. Guest blogging rocks for SEO and is becoming one of the few remaining power moves as blog commenting and article marketing loses their potency. Plus when it comes to affiliate marketing it's really hard to beat the advantages of scale and affordability guest blogging can deliver.

Of course not just any guest post opportunities will do. They need to be high quality content that actually moves people, and posted on quality, relevant websites and blogs. So how do you get people to let you write on their blog and include links?

3 of the most common tactics include:

1.      Shortlisting relevant blogs and emailing them to inquire about opportunities

2.      Drafting content and blasting out in the hope of getting accepted and published

3.      Promoting and inviting blog exchanges on your own website or blog

However, as the war for content space and blogging opportunities heats up, affiliate marketers must get more creative and expand. So consider magazines and industry publications, paying bloggers for inclusion, pitching blog exchanges while networking, and leveraging social as a micro-blogging platform.

If setting up your own affiliate network then drafting blogs, your prospective affiliates can use, tweak, and include their own affiliate links in so that you gain SEO advantages and propel them to becoming profitable partners faster.

In the reverse you may also find it smart to promote affiliate products for merchants that have content you can use already to fill up your blog and start rolling in commissions right away.


March 11th, 2013

Could regular toll free number searches and the latest toll free search tools really make all the difference in your company's profitability and market share?

Regular toll free number searches are an excellent way to:

·         Find the winning number to unify your brand

·         Find the ideal phone number to launch a new marketing campaign blitz

·         Discover vanity number options you might not have thought of

·         Discover high profile vanity numbers you thought were unobtainable

·         Find out what the competition is up to

·         Identify toll free numbers to strengthen market position, protect brand, and market share

·         Pick up valuable, established 800 numbers

 

Toll free number searches can be performed through a variety of fast and easy to use online search tools. The best allow users to quickly search using either digits or words and key phrases and will automatically serve up a variety of prime options just like using the most advanced web domain name search tools.

Additionally reverse lookup tools, monitoring services and back order services can be utilized to this end as well as keeping an eye on spotlight number tickers that cycle through hot high profile vanity numbers as they become available.

As a blog or website owner, becoming an affiliate partner with a leading toll free services provider can deliver many additional advantages. Featuring toll free numbers on web assets via vanity number search widgets, reverse lookup tools, and spotlight number ticker widgets can help make web pages stickier, increase sharing and return traffic, as well as adding turnkey revenue streams and even enhancing the performance of new and existing clients so that they come back for other products and services too.

Ultimately, these easy to use and install toll free number search tools can dramatically increase a wide variety of results for affiliates with little effort and could be exactly what is needed to gain the desired edge against the competition.


March 4th, 2013

How much will you or your clients need to invest in a new phone system to use a toll free number?

One of the big fears that has perhaps held some back from taking advantage of the many benefits that toll free numbers offer in the past has been the fear of having to invest a considerable amount of additional funds in an expensive new phone system along with installation hassles.

The great news is that your toll free number can actually be used with any current phone system. This means those archaic voice systems as well as new VOIP phones for SIP trunking; enabling businesses to slash voice phone service and move to data only.

In fact, small businesses don't need any equipment at all. Toll free numbers can be instantly routed to any existing phone number whether it is Skype, a landline at home or mobile.

Toll free numbers are obviously incredibly versatile and not only are they now far cheaper than they used to be and easier to search and select, their flexibility means that they can save entrepreneurs and companies a huge amount of overhead each month by avoiding those funky old phone systems and expensive voice services.

This also makes toll free numbers a fantastic affiliate product for a wide range of players. From telecom related and phone equipment sites to tech blogs to business consultants and marketers toll free services can be a highly profitable addition to affiliate marketing efforts, making the ideal companion service and upsell to other products or can even be bundled to boost the value of core verticals. In fact many may find toll free numbers provide a huge boost to their company's and website's overall performance, in addition to the bottom line.


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